General Motors’ COO Fritz Henderson announced earlier today that he hopes the sale of HUMMER will be complete by early 2009 at the latest, effectively announcing an end to HUMMER’s strategic review. While the details of the sale haven’t been finalized, it’s clear which direction GM is moving. Before today, …
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GM’s strategic review may reach beyond HUMMER
Earlier today the Wall Street Journal reported that General Motors is getting ready to slash thousands of white-collar jobs, and may be considering shedding a brand or two beyond HUMMER. Citing those close to top GM Executives, WSJ reported that discussion about the total number of brands has intensified in …
Read More »GM Hires Citibank to Assist in HUMMER Strategic Review
According to Autoweek, GM has hired Citibank to assist in the strategic review of the HUMMER brand. Citibank is the consumer and corporate banking arm of financial services giant Citigroup, and will undoubtedly be the institution that will be shopping the HUMMER brand around to potential suitors. Allowing an outside …
Read More »Ask Jim Part 5: HUMMER’s Offroad DNA
In our 5th and final Q&A segment with HUMMER’s CEO Jim Taylor, he addresses the brand’s offroad capabilities, dealer and owner events like HUMMER Happenings, as well as a couple wildcard issues like OnStar and H3T Accessories. Many thanks to Jim, who took the time to answer so many questions …
Read More »Five HUMMER Things to be Thankful For
Whether you’re a HUMMER owner, enthusiast, or future owner, there’s plenty to be thankful for this Thanksgiving. A year ago, HUMMER fans were smack in the middle of GM’s “Strategic Review” of the brand, which actually provided more questions than answers about HUMMERs future. Just in the last 60 days, …
Read More »Rod Hall and Team HUMMER Return to Baja 1000
Following the close of the 2008 Baja racing season, HUMMER was forced to sever its ties to Rod Hall Racing (aka Team HUMMER) while General Motors undertook its “strategic review” of the brand. After GM came to a definitive agreement to sell HUMMER to Tengzhong, the brand announced its renewed …
Read More »HUMMER CEO Responds to Enthusiast Questions
We had a terrific response to our first “Ask Jim” segment, in which readers got to submit their questions to HUMMER’s CEO Jim Taylor. Jim was a little tied up with negotiations last week, but was able to respond to the queries this week. He addressed concerns about diesel models …
Read More »HUMMER Announcement FAQ
Below you will find a HUMMER Announcement Q & A designed to help customers and dealers sort through the announcement and what it means. Interesting points: HUMMER Headquarters will be based in the United States, and verbiage hints that H1 won’t be brought back – but never say never. Click …
Read More »Domestic HUMMER Production to Increase Under New Ownership
About 30 percent of HUMMER sales occur outside of the United States, with GM’s South Africa plant building the overseas right-hand drive H3. According to PickupTrucks.com, the new HUMMER owner is expected to move world-wide H3 production to the U.S. plant in Shreveport, LA. A HUMMER spokesperson said that under …
Read More »HUMMER Brand Sale Could be Complete by June 2009
General Motors has effectively said that HUMMER will no longer hold a place in its portfolio, leaving two options on the table: sell HUMMER, or shut it down. We’re becoming increasingly confident that GM has found a buyer for HUMMER, and maintaining that selling the brand could be the best …
Read More »General Motors Officially Enters ‘Sale Option’ Stage of HUMMER Brand Review
On Thursday, General Motors officially entered its next stage of HUMMER’s strategic review process, which is exploring the option of a sale. Over the next few weeks, HUMMER will distribute materials to appropriate parties that are considering purchasing the brand. This part of the process will heavily involve Citibank, the …
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